Marketing Lead

£35000 - £40000 per annum
London
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Job description

Morgan Hunt is an award winning, specialist recruitment consultancy, with more than 25 years of success as a leading market provider in a variety of industries in the public, private and not for profit sectors.

We currently have an exciting opportunity for a Marketing Lead to join Morgan Hunt. As Marketing Lead, you will be working to build a positive view of the Morgan Hunt brand across the key market sectors among candidates, employers and Morgan Hunt employees. You will act as our brand guardian to ensure the Morgan Hunt brand management guidelines and tone of voice are applied consistently across all mediums and to all audiences.

Salary: £35,000-£40,000

Key Role Responsibilities

Digital Marketing

  • Own the creation of content including but not limited to blogs, videos and thought leadership content
  • Manage our website SEO requirements on a weekly basis, making relevant website changes, producing keyword aligned content and making offsite improvements to improve the online visibility of the Morgan Hunt website with the aim of improving website traffic and conversions
  • Use Google Analytics and the website CMS reporting tools to report on the performance of the website
  • Manage our social media channels to ensure regular sharing of relevant and engaging content.
  • Ongoing comparison competitor of content and website performance
  • Support with the planning and production of webinars and podcasts

Content Marketing

  • Continuously aim to improve the effectiveness of our job advertising
  • Development and deliver a content with content aimed at both candidates and clients
  • On a per division basis, help to develop an understanding of which jobs are of greatest value and support each team to build pipelines of candidates by running candidate attraction campaigns
  • Understand the Morgan Hunt candidate journey and propose and deliver improvements to the content, channel and web strategy to ensure new and existing candidates return to the Morgan Hunt website and either register or apply to relevant jobs

Business to Business Marketing

  • Understand the challenges of our key markets and address these through the content calendar
  • On a daily basis comment via social media on events, views and news within our key sectors to engage with our audiences
  • Build a bank of case studies that can be used in bids and tenders
  • Work with the senior leadership team to deliver thought leadership content and campaigns

 

Administration & Support

  • Run reports - weekly LinkedIn RPS usage, monthly Job Board
  • Manage and monitor the effectiveness of the our job advertising. Report on the ROI of each channel on a monthly basis and provide recommendations for performance improvement
  • Manage our job board contracts
  • Ensure users have job board and CV database access
  • Liaise with our website development partner to resolve any website performance issues and make improvements to the website
  • Manage the branding of all Morgan Hunt offices
  • Support with internal communications
  • Manage the marketing email inbox and deal with any requests

Essential Skills & Experience

  • Google Suite knowledge. Working towards certification for Analytics, Tag Manager
  • Understanding of SEO best practice
  • Adobe suite experience - Photoshop, InDesign, Illustrator, Premiere Pro
  • E-mail marketing automation platform experience
  • Experience with Sendible or similar social media management tools
  • Website management experience
  • HTML & CSS knowledge is desirable (web development)
  • Experience with both B2B and B2C campaigns and execution - primarily focused on B2C

Benefits & Perks:

We care about your well-being and want you to feel motivated and appreciated. To reward you for your hard work we have lots of Benefits & Perks.

  • Matched Pension contribution up to 5%
  • Hybrid working options - A mixture of Homeworking and Offices
  • Quarterly Awards with prizes varying from a bottle of champagne to International travel
  • Summer and Christmas Party
  • 1 additional day awarded for each full year's service- Maximum 5 additional days.
  • Day off on your Morgan Hunt Birthday.
  • Sabbatical after 5 years service

 

Morgan Hunt is a multi-award-winning recruitment business for interim, contract and temporary recruitment and acts as an Employment Agency in relation to permanent vacancies. Morgan Hunt is an equal opportunities employer. Job suitability is assessed on merit in accordance with the individual's skills, qualifications and abilities to perform the relevant duties required in a particular role.

Contact

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Trusha Parmar
Head of Internal Recruitment
Professional Services Recruitment Team
London
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